On Your Website

people smiling

Web-based search engines are the most effective place to incorporate Accessible Features into your product or service. Including each of them as an individually selectable item in your property search facility gives your users an ability to select the features they want and exclude properties that won't meet their needs.
How should we describe the features on our website?
These are features that everyone wants so ensure you label them in a way that is attractive to all users. Don't use the term 'disabled features' or 'disabled access' or only people who refer to themselves as disabled will use them. You could use the heading Extra Features or no label at all, simply incorporating them along with other feature such as gardens or central heating.
Wouldn't it be better for users to select one option that searches for properties that have all the Accessible Features?

No. Allowing users to select only the features they require means their search will return a greater range of properties and they'll get a better choice.

Someone who doesn't need access to a car will not want to restrict their search to only those properties with parking nearby. Similarly, if someone doesn't use a wheelchair, walking frame or have a wide pram they'll not want to restrict their search to those properties with wider doors.
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women in wheelchair
Jean is getting older and needs to downsize her accommodation. She wants to stay in her local area where she has family who can pop in and where she can easily get to shops and leisure activities.

She can't manage stairs regularly and needs easy access to a toilet. When she searches for a property she will therefore select properties with 3 steps or less to the front door, no internal steps and stairs and a toilet on the level at which she lives.